APPROACH
APPROACH (continued)
APPROACH (continued)
Include: Strategy | Marketing | Innovation | Change Management | Decision & Risk Analysis | Sustainability
APPROACH (continued)
APPROACH (continued)
APPROACH (continued)
Result: Robust strategy that your leadership team owns and your organization lives
QUOTES
APPROACH (continued)
Differential Management
"The essence of strategy is choosing what not to do."
― Michael Porter
“Business has only two functions - marketing and innovation.”
― Peter Drucker
“Authentic marketing is not the art of selling what you make but knowing what to make.”
― Philip Kotler
Differential Management
Decision & Risk Analysis
Differential Management
Market/customer segmentation, fully transparent to your organization will drive optimal resource allocation and behaviors. Are your marketing and technical resources deployed for maximum impact?
Change Management
Decision & Risk Analysis
Decision & Risk Analysis
Bottlenecks and barriers must be specifically addressed to move from Current to Desired State. Will your team(s) work well together after the change?
Decision & Risk Analysis
Decision & Risk Analysis
Decision & Risk Analysis
Process to assess impact of uncertainty on success of initiatives.
"It's tough to make predictions, especially about the future."
― Yogi Berra